Archive for the ‘Digital Marketing’ Category

Last night a friend of mine asked me what was the difference between social media marketing, viral marketing and online banner ads. Well, here’s my response…. and correct me if I am wrong. Viral marketing is a marketing technique that relies on using social networks to create awareness about brands. This could be achieved through [...]

This morning I attended a presentation at the JW Marriott in Bangkok on Strategic Online Marketing During the Economic Crisis by Wolfgang Jaegel (twitter: @wjaegel). Wolfgang is the Founder and Regional Managing Director of ADMAX plus Co., Ltd. These are few of the things that he spoke about in the presentation. What was interesting to [...]